"Companies are turning over their marketing executives - the average tenure is less than 4 years. "Long term" and "executive" simply don't go together anymore. As a result, companies are choosing to outsource."
The virtual economy is changing the way the world invests. From virtualization and cloud computing to real estate and even employment, almost every aspect of life has been fractionalized to some degree or another.
Now we share. We share fractional interests in planes, boats, vacation properties, data centers and cloud storage. And we share employees. In fact, the rise of the freelance, fractional CMO, workforce is one of today’s top five biggest employment trends.
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